Google is the world’s largest search engine while Amazon is the largest e-commerce marketplace. Millions of people search on Amazon and Google. As a seller and entrepreneur, you need to be familiar with both search engines to scale your business. As you shape your SEO strategy, it’s essential to focus on what works the best…

If these past few years have shown us anything, it’s that our business needs to stay nimble in the supply chain. No matter how large or small your business is, being able to move with the rolling tides is important, and sourcing from new overseas factories should be something you can move quickly on.  Whether…

Which is a better business opportunity – Dropshipping, or Amazon FBA? Let’s break it down for you! One of the fastest and easiest ways to start a business is to sell online. If you’re ready to join the bandwagon, the two most popular business models to choose from are Dropshipping and Amazon FBA.  By the…

When it comes to running a successful Amazon FBA business, it’s commonly known that selecting the right products is absolutely critical. However, the key to Amazon FBA success lies in finding the perfect Amazon FBA wholesale suppliers who can deliver quality products. But how do you actually go about choosing the right Amazon FBA supplier…

SellerApp’s new sourcing tool finds accurate and relevant product suppliers in just a few clicks! Read on to find out the details. We’re thrilled to announce that SellerApp is going to launch a brand new Amazon Product Sourcing Tool for all Amazon sellers! At SellerApp, we’ve been working hard on a new feature, and it…

If the goal is to become a successful 8-figure seller on Amazon, you’re in the right spot. Let’s explore some powerful hacks that can elevate you from a 7-figure to an 8-figure seller. On the ever-evolving platform of Amazon, staying ahead involves keeping up with the latest trends, utilizing industry-relevant tools, and consistently refining your…

Ready to invest in your Amazon business, but don’t have enough cash?  It might be time to consider financing.  If you’ve done any amount of research on the topic, you know that there are a LOT of financing options for business owners like you. From invite-only programs to eCommerce-designed solutions to credit cards, there’s enough…

The pandemic has led to some dramatic shifts in the way we shop and changed how buyers and sellers interact. To remain relevant, many sellers are moving online to grow and reach new customers.  Today, we have two leading giants in the e-commerce industry: Amazon and Shopify. They both are different and offer diverse opportunities…

It’s been a spooky year so far, and this autumn it just got a whole lot spookier. COVID-19 pandemic or not, families were more than just ready to celebrate Halloween. While the National Retail Federation (NRF) expects slightly deflated consumer spending in the US, Amazon’s Q2 numbers indicate that more American consumers are now shopping…

Are you aware that you can manage your account health on Amazon? Ever tried doing the health checkup of your Amazon seller account? With the frequent changes happening on seller central, safeguarding Amazon account health has become more important than ever! Today, let’s break it all down to what it takes to manage your account…

There might be a few reasons why you are not seeing enough traffic for all your products. One potential reason is – you are not properly using the resources to drive traffic. You need to showcase your products to your target audience. So it’s important to optimize every part of your sales funnel to reach…

Amazon is making it easier for brands to stand out on the platform. The introduction of A+ content allowed brands to magnify their values and products with rich visual media creatives. The retail giant is now stepping it up a notch with Amazon Posts.  Amazon’s latest attempt to enhance brand messaging is likely to play…

Do you need FNSKU barcodes while selling on Amazon?  Barcodes can get quite confusing. In this article, I’ll explain what FNSKU is. In short, Amazon uses FNSKU to track your products. Why is FNSKU important? Amazon uses FNSKU to print your product labels. This code serves a unique purpose for your product. You may be…

Launching a successful Amazon product can be exciting and challenging too. It takes time, knowledge, and effort to achieve success. Many sellers often fail to succeed and it takes a lot more effort than you realize. It’s not just a matter of listing your product.  We’d say that you have to come up with a…

Whether you’re a beginner venturing into Amazon sales or an experienced seller, having a solid grasp of Amazon’s terms of service, policies, and guidelines is key to smooth your journey. At every turn, Amazon’s guidelines play a crucial role, in shaping the way you navigate the platform. That’s precisely why we’ve decided to delve into…

Dealing with negative reviews is something unavoidable for Amazon sellers. There’s no way around it.  Can you delete a negative review on Amazon? How can you handle reviews from unhappy customers? Let’s discuss it today! When you are selling online, you are bound to face a few dissatisfied and unhappy customers. That’s a part of…

Have you ever bought any specialized electronics or replacement parts for your home or automobile? Then you might be well aware of the kind of frustration while trying to get the right parts.  Online shopping has made it easier to find specialized electronics, aftermarket, or OEM (original equipment manufacturer) parts. The best places to find…

Wondering how to start selling on Amazon UK? You’ve come to the right place.  Check out this detailed guide to learn about how to start selling on Amazon UK. What we cover Selling on Amazon UK – Overview What’s the best part about selling on Amazon UK? You don’t just have access to the UK…

Attention, Amazon sellers! There’s important news on the horizon – Amazon has recently made updates to its customer communication guidelines, specifically the buyer-seller messaging policy.  For all you sellers out there, it’s crucial to stay in the loop with these changes and make sure your communication practices align with the updated information.  In this guide,…

Getting an Amazon bestseller badge is easy! All you need is the highest sales velocity in the category you sell. That’s not the entire story! Amazon puts customers first, and won’t recommend products that customers may have an unsatisfactory experience with. If appropriately listed, some products have the ability to become the bestsellers quickly and…

If you are eager to build marketing momentum and grow your brand awareness, you should start using Amazon-sponsored ads effectively.  Amazon advertising has experienced phenomenal growth in 2019. Its market share has risen, occupying 50% of the total share in the e-commerce industry. For brands, Amazon sponsored product ads and brand ads are the most…

At SellerApp, we always monitor the latest PPC trends and updates on Amazon. It allows us to make informed decisions about PPC (pay-per-click) campaign optimization and do what it takes to supercharge your business. In this post, let’s see what’s new with Amazon advertising and learn how you can capitalize on the changes. What’s new…

Amazon has more than 300 million active users. Ever thought about it for a second? They all have one thing in common – High purchase intent.  Yes! With high conversion rates and low cost-per-clicks, Amazon is an absolute gold mine for advertisers.  Most of the time, Amazon sellers aren’t aware of all the advertising resources…

Embarking on an Amazon FBA business journey demands time, effort, and commitment, with a fair share of trial and error.  Success in this venture might not happen overnight, and the initial months can be a learning curve with ups and downs. Many new sellers take around 3-6 months to gain momentum and find their stride.…

With over 12 million products, Amazon’s product catalog is ever-growing. Thousands of new ASINs are created every day for these products.  So what is Amazon ASIN, why is it important, and how to get one. Let’s understand all of these in this article.  A quick peek into the content ASINs are only unique within a…

E-commerce advertising trends keep changing constantly. With online sales increasing, Amazon marketing services emerged as one of the most powerful advertising platforms online.  Selling on Amazon provides you with multiple fulfillment options. One of which is deciding to sell on Vendor Central (1P) or Seller Central (3P). Today, more and more brands are selling both…

If you’ve been involved in FBA sales on Amazon, there’s a possibility that Amazon owes you money due to inventory mistakes. Here’s the catch – if you’re not keeping a close eye on your seller central account for potential errors, the amount owed in reimbursements might be more than you realize. Given that Amazon juggles…

“First impressions matter.”  This couldn’t be more true for e-commerce businesses trying to grow on Amazon.  When a viable customer visits your product listing, he/she scans through the images, description, A+ content, and customer reviews.  That’s right! You need reviews that serve as social proof to convert a visitor into your customer.  The Amazon Vine…

Amazon OTT advertising started gaining huge traction for its unique objectives. These unique objectives include enhancing brand performance initiatives and targeting a broader audience reach. And, it all started with Amazon advertising. Amazon Advertising has a great significance if you are selling products on Amazon. The platform’s advertising tools like Sponsored Product campaigns aid the…