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What Are The Common Amazon PPC Mistakes?

In the world of Amazon selling, advertising is an integral part of scaling your business. Amazon is one of the biggest global online marketplaces receiving 223.72 million visitors every month. This means the competition between sellers for getting their products in front of consumers is all the more fierce. Amazon PPC when done correctly can…

July 17, 2024

Amazon Product Detail Page – A Comprehensive Overview

Hey fellow sellers! Did you know that 77% of sellers with listing quality scores over 80 generated 92% more sales? Optimizing your Amazon product listing page can unlock a lot of benefits that can boost your advertisement ranking on Amazon. There are highly critical elements on your product listing page that decide the visibility of…

16 mins to read

What is Amazon Phishing and how can sellers protect themselves from it?

It’s 2022 and scammers have become all the more innovative. With the advent of technology comes a host of new problems that are puzzling and hoaxing people everywhere. One such fraudulent scheme we’re going to discuss in this article is Amazon phishing. These attacks have instilled a sense of fear in a large number of…

10 mins to read

Top 3 Repricing Strategies for Wholesalers and Brand Owners

Using a tool to adjust your product prices to the current market situation is a no-brainer. A human cannot set prices better or more accurately than software, nor do business owners have the time to track and evaluate hundreds of price changes per day for every individual product and adjust the price accordingly.  Here’s the…

8 mins to read

How Much Does Amazon Advertising Cost in 2024?

Amazon has revolutionized more than just online shopping. It has brought about a tumultuous change in the way digital marketing and advertising are carried out. Amazon ads drive high revenue for sellers and the competition is fierce. Every seller is striving hard to get his products in front of as many customers as possible. Amazon…

12 mins to read

What can I do with SellerApp Freemium

SellerApp believes in empowering Amazon sellers of all sizes with powerful data analytics and tools to master and ace their seller game. Presenting – the SellerApp Freemium plan! Take a look at everything we have on offer for you and we can guarantee no other Amazon seller platform gets as good as this.  So what…

8 mins to read

What Is An Amazon FBA Aggregator?

Aggregators are a pivotal part of an Amazon seller’s journey. Every year thousands of new eCommerce sellers venture into Amazon and aggregators play a major role in taking the businesses of sellers from one level to the next. Once a brand is established and unsure of what to do next or wants to exit, that’s…

19 mins to read

How Repricing Fits into your Amazon Growth Stack

Many sellers are quick to figure out the basics of one of the selling models, such as Retail or Online Arbitrage, or selling Wholesale. Where many get stuck is scaling their operation.  In this guide, we’ll break down the systems mindset you should adopt, what a growth stack is, and how to apply repricing within…

8 mins to read

Amazon Bid: The Ultimate Guide to Dynamic Bidding Strategies

To win big and remain relevant in the Amazon industry, sellers should have a keen understanding of how bidding works, and the different bidding options available to them. Mixing and matching the right strategies along with the right conditions can do wonders for your campaigns by driving your competitor traffic in no time. Before diving…

36 mins to read

How Much Could Your FBA Business Be Worth?

You may not have realized that you own one of the most in-demand investment options for online businesses. On our marketplace, the average sales price for Amazon FBA brands was $1,246,759.04 at a 40X multiple in 2021 alone. That’s a 231% increase compared to 2020 when the average Amazon business sold for $538,741.62 at a…

8 mins to read

Best 12 Online Selling Platforms for E-commerce Brands and Sellers

If you’re planning on selling on e-commerce or online marketplaces, then you’re in the right place at the right time! With projections indicating that e-commerce sales are poised to exceed $4,117 billion in 2024, it’s clear that the digital marketplace is where the action is at. But there is a catch (there always is): succeeding…

20 mins to read

Ultimate Guide to A/B Testing your Amazon Listings

If you are an Amazon seller, you’ll know there’s no one-size-fits-all solution for your business. Your competitor might be selling the same items as yours, but their pricing strategy, images, or A+ content might lead them to bag all profits, as well as grab your traffic.  Crafting a solid listing strategy that persuades shoppers to…

13 mins to read

Amazon Influencer Program Guide: Requirements, Tips, and Commission Rates Unveiled

Amazon didn’t scale to where it is now by accident. Did you know that Amazon has been leveraging affiliates and influencers since 1996? These partners bring organic external traffic to their website, primarily through the associates program and the amazing Amazon Influencer Program. Whether you’re an Amazon Seller Central Seller, Vendor Central Seller, or Amazon…

14 mins to read

Avoid Amazon Listing Hijacking Using SellerApp’s Alerts

We are going to address a problem to which all Amazon sellers are exposed to a greater or lesser extent: the hijacking of listings by third parties. This is a practice that generates hundreds of thousands of dollars in losses for sellers selling legitimate products and, with this article, we want to help you identify…

8 mins to read

Amazon Holiday Selling Strategy for Seasonal Success

The amazon holiday season is upon us, and it’s raining celebrations and gifts everywhere. With the pandemic bringing about a change in the way we purchase gifts, many people have moved to shop online. This, in addition to the usual surge in sales during the holidays, has urged sellers everywhere to adopt more advanced strategies…

11 mins to read

How to Set Up EDI with Amazon Vendor Central?

If you are an Amazon vendor who has just been accepted onto the Amazon Vendor Direct Fulfillment program or are considering to be a part of it, it’s time to unravel some crucial information about integration and its overall process.  An invitation to the Amazon Vendor Central platform is nothing but a coveted opportunity that…

13 mins to read

The Ultimate Amazon Hazmat Policy Guide for Sellers

Most products are safe to use by customers, and safe to sell by brands on Amazon. Users want them, and sellers are ready to provide them. But some articles fall under a different category. These are dangerous goods or hazardous materials (hazmat for short).  Hazmat goods contain elements that make them high-risk products, to a…

8 mins to read

Debt & Equity Financing – What’s the Difference?

Debt and equity financing are two of the main types of funding often utilized by eCommerce businesses. Knowing how they differ and what each option offers is key to understanding which one is right for your business. Each has its benefits and disadvantages, and business owners need to make the most informed decision for their…

7 mins to read

How to liquidate excess inventory on Amazon?

If you are an Amazon seller, you will likely consider liquidating your excess inventory at some point in time. Clearing stock is a common practice in running retail businesses, however, it can sometimes get very complicated and time-consuming. Whether you are an FBM or FBA seller, excess stock stored in your Amazon inventory will impede…

12 mins to read

Holiday Fulfillment: Advice from Cahoot

Amazon threw down the holiday gauntlet on October 4th this year with dual announcements rolling out Black Friday-like deals and a new gifting tool that allows users to send gifts to friends and family with just an email.  In case you missed that – Black Friday has already begun on Amazon, and other marketplaces are…

5 mins to read

Everything you need to know about the Amazon Transparency Program

Counterfeit – a word that conjures up a sense of fear in the minds of every brand. It means that there’s someone out there selling cheap copies of your items, decreasing the credibility of our brand and stealing your profits.  Counterfeits have been a serious problem for as long as brands existed, and Amazon does…

9 mins to read

How to Develop the Best Amazon Review Strategy

While it’s no secret that Amazon reviews are important, new sellers always seem to be caught off guard at how much value they truly hold. Reviews impact much more than sales; they also affect your product visibility, bestseller ranking, and inventory planning, just to name a few. Plus, in such a crowded marketplace, their social…

9 mins to read

Amazon Variation Listings (The Ultimate 2024 Guide)

Amazon variation listings are one of the best ways to improve your product’s discoverability and conversion funnel on Amazon. Not all customers have similar preferences while purchasing from Amazon and if you have multiple variations of the same product, there is no other way to showcase them but leveraging the listings variation or parent-child listings…

11 mins to read

How to Leverage FBA Reimbursements to Increase the Value of your Amazon FBA Business

Amazon FBA reimbursements may help you increase the value of your FBA business at a critical time, such as your exit. By increasing your value, you’ll hopefully be able to spark multiple offers and walk away with a multiple that satisfies all the hard work, time, and money you’ve invested in your business. We’ll walk…

7 mins to read

Everything You Need To Know About Amazon Renewed In 2024

Most sellers expand their operations and leverage Amazon’s offerings by listing sponsored products, becoming an FBA seller, and lending from Amazon.  But there’s one prominent opportunity Amazon offers that most sellers aren’t aware of – Amazon Renewed. But what does Amazon Renewed mean and is it good for your business? Let’s take a quick look…

10 mins to read

Essential Guide to Amazon Inventory Performance Index

Inventory Management is one of the most crucial factors behind an FBA seller’s success. It can make or break their Amazon business. By learning effective inventory management techniques, one can reduce storage fees, inventory costs and improve their overall profit margin.  To help sellers measure the health of their inventory, Amazon has developed a metric…

11 mins to read

Ultimate Guide on Amazon Kindle Direct Publishing (KDP)

The world of publishing has seen some major changes in recent years. With the advent of self-publishing, anyone with an idea and the dedication to see it through has had unprecedented access to readers around the globe. But for those who are new to Amazon Kindle Direct Publishing (KDP), there’s a bit of a learning…

14 mins to read

Ultimate Guide on Amazon Business Financing

As we all know, the Amazon retail business is booming, but those who want to take their revenue and profits up a notch sometimes need adequate capital to do so. Expanding your operations and increasing inventory can be difficult without sufficient cash or bank account balance – which is not always what new businesses are…

19 mins to read

Beginner’s Guide on How to Sell on Amazon Canada

Amazon Canada is a lesser-known marketplace, but it offers plenty of opportunities. There are 15.9 million monthly unique visitors, and they are growing fast!  While Amazon Canada isn’t as big a market as Amazon U.S., its growth has been impressive with an average annualized sales volume of over $3 billion USD. Not only that, according…

13 mins to read

Ultimate Guide to Amazon Lightning Deals And Its Benefits

Amazon has set the bar high for online shopping with two-day shipping and near-endless products, sellers, and vendors.  If you have been selling on Amazon for quite some time, you may know that being competitive isn’t sufficient. One way to entice your audience is using Amazon Lightning Deals. They are promotional offers running on Amazon…

7 mins to read