Amazon FBA (Fulfillment by Amazon) has allowed sellers to scale their business exponentially. With Amazon taking care of storage and shipping, FBA sellers don’t need their own warehouses. Sellers can even save on customer support! But, these benefits do not come free.  If you’re an FBA member, you’ll have to pay a monthly fee. That’s…

Halloween, which is also known as All Hallows’ Eve, All Hallows’ Eve, or All Halloween is a festival celebrated in different countries on the 31st of October every year. The history of Halloween dates back to 500 B.C, the era where ancient Celtic tribes (circa) existed. Though Halloween evolved from the prehistoric Celtic holiday of…

Many Amazon sellers – like you – take a swing at creating a new PPC campaign, hoping for the massive returns that are promised all over the internet. You test a ton of keywords on sponsored ad campaigns, bid high, and change match types – over and over again without reaching the light at the…

Do you struggle with what to sell on Amazon and wonder how to get started? It’s a common challenge for many aspiring entrepreneurs.  The good news is that there’s a solution, and it’s not as complicated as it may seem.  In this guide, we’ll show you how and where to discover the perfect products to…

Personalization is the future of marketing. With artificial intelligence technologies and data analysis systems, companies are able to segment consumers for more focused marketing processes. Marketers can now tailor content for individual users based on known and predicted data like preferences, characteristics, browsing habits, and more. Predictive analysis ensures that customers are only seeing content…

In the ever-evolving landscape of e-commerce, Amazon PPC has emerged as a vital tool for businesses looking to expand their customer base and boost revenues. With millions of potential customers to target, the competition is fierce and unrelenting. However, with this growth comes increased competition, particularly from the rising tide of Amazon FBA aggregators.  Big…

Amazon is one of the world’s largest online sellers and a significant player in digital advertising. In the second quarter of 2022, Amazon’s ad revenue grew 18% from a year earlier to 8.76 billion U.S. dollars, topping everyone’s expectations. Amazon attracts all types of e-commerce businesses to increase sales and visibility of their products. However,…

Making a conscious effort to effectively communicate with your customers makes a world of difference to how people view your business. You have to let your customers know that they matter and that their concerns are being listened to. Amazon firmly believes that “customer is king” and expects all their sellers to practice providing a…

Setting up Amazon PPC Amazon has definitely opened up new e-commerce avenues for sellers to pursue. It has truly revolutionized the way we do business. The internet is full of success stories of people who managed to quit their 9-to-5 corporate gigs to become successful Amazon sellers. In fact, many people make their living by…

Fulfillment by Amazon (Amazon FBA) Has without a doubt transformed the way merchants sell their products on Amazon. Instead of shipping the products manually to every customer, all merchants have to do now is send their inventory to Amazon FBA warehouses and let them take care of the rest. The idea here is to have…

It is a well-known fact that Amazon is one of the largest e-commerce sites in the world. It caters to millions of customers across the world on a daily basis by connecting them with various businesses. People who run these businesses are known as Amazon merchants or Amazon sellers. As the name suggests, they are…

As an online seller, standing out in a competitive marketplace is a major challenge. After all, capturing your customer’s attention and persuading them to click on your product listing becomes undeniably hard when hundreds of sellers try to do the same. This is where Amazon display ads offer a crucial advantage Now, Amazon PPC Ads…

Do you want to turn your shopping skills into a money-making machine? Imagine this, you stumble upon a popular toy in a local store. It’s on sale for $20, but instead of making an impulse purchase, you decided to do some research. With a quick search on Amazon, you find that the same toy is…

Voice search is growing rapidly, as voice assistants like Alexa, Siri, and Cortana move into eCommerce spaces. Voice assistants started out as little more than an interesting new offer, but Amazon and Google are rapidly introducing both into their shopping platforms, enabling customers to purchase products directly from phones and Alexa/Google Assistant-enabled devices, without ever…

Are you willing to start your own online business without breaking the bank? It’s could be easier than you think. Many entrepreneurs like you have created successful online businesses by selling private label products on Amazon. In this business model, sellers usually create their own brands and sell products sourced from third-party manufacturers.  Sounds simple,…

If you’ve been finding success as a part-time Amazon seller, it might be time to consider going full-time. But you have to be thoughtful about the transition. After all, going full-time means giving up an existing and presumably more reliable source of income for one that is risky — but that also has a lot…

The ease of doing business in today’s world has improved significantly, thanks to the Amazon platform. The e-commerce giant has empowered thousands of merchants and sellers across the world to start their own business using amazon and benefit from its well-established infrastructure and services. Of course, a lot goes into becoming a successful seller on…

Amazon has created one of the topmost advanced fulfillment networks in the world, With Fulfillment by Amazon (FBA) (Checkout 2019 Guide To Know More About Amazon FBA), you can store your products in Amazon’s fulfillment centers, and Amazon pick-pack, ship, and deliver to your customer. Best of all, FBA will help you to improve your…

Amazon Prime Day is the busiest day for Amazon sellers. The best Amazon sellers are constantly looking for ways to improve their sales and ROI. At SellerApp, we have written a comprehensive Amazon Prime Day guide for sellers that not only covers how to make the best out of Prime Day but also the insights…

Ever wondered how some sellers on Amazon manage to hit the jackpot? The secret often lies in mastering the art of selling on Amazon Prime.  Amazon Prime isn’t just a membership; it’s a gateway to a massive customer base and unparalleled selling opportunities. If you’re eager to unlock the potential of selling on Amazon Prime,…

With the staggering growth of Amazon, counterfeit products have become a significant problem in the marketplace, jeopardizing the trust of both sellers and consumers.  These fake goods make up a staggering 3.3% of global trade, posing a significant threat to consumers. Not only it affects customer trust but also leads to loss and brand reputation…

Over the course of the last few years, Amazon has done exceedingly well to enhance its market share in the ever-growing e-commerce industry. Owing to its exceptional seller-centric programs such as Fulfillment by Amazon and Amazon Seller Fulfilled Prime, millions of merchants across the world have joined Amazon to reach out to a wider audience. This…

What is this Amazon FBA, you ask?  Well, FBA stands for Fulfillment by Amazon, and it’s like having your own team to handle your products.  You send your items to Amazon, and they take care of storing, picking, packing, and even shipping them to your customers. It’s like having a personal assistant for your online…

We’ve got exciting news to share  – SellerPrime has a new name – “SellerApp“! An important chapter in the mission to unleash our fullest potential, this name change is to emphasize our commitment to helping our customers build an identity in the huge world of e-commerce and selling. This is just the start of great things that…

Amazon will soon be launching another app. But this time it’s not for the sellers on the biggest online marketplace, but for the third apps and developers that give insights to professional Amazon sellers. Called the Amazon Marketplace app, it will be a portal that unites sellers to tools and software that manage listings, inventory,…

In July 2018, Amazon will be celebrating its fourth annual Amazon Prime Day, a one-day global shopping event exclusive to Prime members. Last year, sellers created more than 21,000 Lightning Deals, a 180% jump in growth worldwide from the previous year. This Prime week, SellerApp brings you what is best for Sellers with an unbeatable…

Amazon Vendor Express just like its Seller Central counterpart enables access to millions of potential customers. But to fully capitalize on Amazon’s potential as a vendor, you need to negotiate the tricky Amazon Vendor agreements. The arrangement between you and Amazon needs to be such that it is a win-win situation for both of you.…

How to add products on Amazon Seller Central? Where can I manage my orders? Can I see my business reports? How to view the performance of my account health?  Are these questions bothering you?  Then worry not! You are at the right place! The fact is, handling Amazon Seller Central can be tricky and overwhelming,…

Last year’s Prime Day was different from the rest of them. Despite the logistical delays and postponements, the event saw a 45.2% increase in sales (source). How can brands and sellers benefit from Amazon Prime Day 2021? What are the key strategies to maximize returns? Let’s dive into the details.  Amazon Prime Day 2021 will…