As advertising campaigns are scaling success more and more, using seed keywords has become more prevalent than before.  So including low-volume keywords and long-tail keywords has been imperative to effectively optimize your ad spend and boost your conversions.  In this blog post, let’s see why we need long-tail keywords and how you can improve your…

We are aware that Amazon is one of the largest e-commerce retailers out there but what most of us don’t know is that it is a search engine and is subject to most algorithm rules just like Bing & Google subscribe to. Hence, it is important to know how to perform keyword research for Amazon…

It’s a widely acknowledged truth – six out of 10 Amazon sellers find themselves grappling with the intricacies of Amazon Sponsored Products Campaigns. While setting up a campaign is a breeze, the real challenge lies in fine-tuning and optimizing it with each iteration to enhance visibility, efficiency, and overall performance on the platform. Unfortunately, many…

When a buyer arrives at Amazon, he/she has only one goal: buy a particular product. But the ultimate question is: who will he/she get it from? Now, if you want the answer to be “you,” it is important to comprehend how Amazon SEO (Search Engine Optimization) works in the current scenario and how to crack…

Cross border e commerce expansion is a byproduct of the post-pandemic transformation of consumer behavior. This shift has essentially fueled the massive growth of cross border e commerce transactions exhibiting an estimated projection of a USD 7.9 trillion valuation by 2030. The statistics are no less than astonishing!  Imagine taking your family-owned handicraft enterprise into…

True, the AI Chatbot for ecommerce businesses is basically yesterday’s news at this point. We all know that they’re out there answering customer queries and pretending to be human. However, just because they’re common these days doesn’t make them any less effective. When leveraged properly, these Ecommerce AI Chatbots can do way more than take…

With millions of successful ecommerce sites powered by Shopify, it’s absolutely clear taking advantage of this platform can help effectively build your brand. However, learning how to sell on Shopify can be daunting if you’re new to the platform.  This is why we’ve put together a step-by-step guide to help you successfully set up and…

Reaching 80 million monthly active users on TikTok is an exciting prospect, but the real magic happens in the TikTok Shop Seller Center—where ideas turn into action.  Although Tiktok opens up your way to reach a global audience, creating your own shop front can be an overwhelming experience. To set up your Tiktok Shop and…

If Amazon resembles a baseball field, sellers are exerting their best to strike out the competitors. Cross selling and upselling on Amazon is now, one of the most effective methods to become more noticeable.  New brands need help to stand out, and their growth can be incredibly stunted due to the immense competition. In addition…

In the high-stakes world of Amazon selling, where each decision can make or break your business, relying solely on Amazon’s native tools and not taking advantage of an Amazon Seller Software tool is a recipe for disaster.  As competition heats up in 2024, sellers are expected to navigate an increasingly complex landscape filled with challenges…

Are you considering becoming an Amazon 3P seller (Amazon Third-Party Sellers) but unsure where to start? You’re not alone. With the rapid growth of third-party sellers on the platform, now is an excellent time to establish your brand on Amazon. However, succeeding as a 3P seller requires careful planning and execution. In this comprehensive guide,…

In the super competitive world of e-commerce, effective marketing strategies are crucial for driving traffic, converting visitors into loyal customers, and fostering long-term brand loyalty. In 2024, standing out as a brand requires a blend of creativity, data-driven insights, and a deep understanding of your target audience. In this guide, we’ve included 15 advanced e-commerce…

As the world of e-commerce continues to evolve, dropshipping has emerged as a popular business model for entrepreneurs looking to start an online store with minimal upfront investment.  Among the various platforms available, Amazon stands out as a premier destination for dropshippers due to its vast customer base and streamlined order fulfillment process. However, navigating…

Typically, new sellers tend to use their gut and jump headfirst into the ineffective task of sifting through a staggering catalog of 353 million products, all in the hopes of finding the best selling products on Amazon. Unfortunately, without the right strategy, this can lead to wasted time, effort, and resources. It’s all too easy…

TikTok Shop is revolutionizing the e-commerce landscape, and if you haven’t explored TikTok Shopping yet, you’re in for a game-changer! Launched in 2022, this native shopping platform has already generated over $17.5 billion annually, quickly establishing itself as a powerhouse in the market. Just the hashtag #TikTokMadeMeBuyIt racks up a staggering one billion views per…

Walmart Search Brand Amplifier is among the most advanced digital advertising solutions; it remains the only way through which brands can reach out and make their mark on Walmart’s immensely developed e-commerce platform.  As an advertising tool that was created to increase brand exposure and attract the audience’s attention, it allows brands to place them…

As one of the top online marketplaces offers a vast online marketplace with unparalleled reach, but navigating its fee structure is essential for maximizing profitability.  eBay listing fees encompass a variety of charges that sellers encounter throughout their selling journey, including insertion fees, final value fees, and optional upgrades. Understanding these fees is crucial for…

Amazon’s new inbound placement fees impact how sellers manage their shipping costs and inventory when using Fulfillment by Amazon. These fees are charged based on factors like the size, weight, and destination of items sent to Amazon’s warehouses.  Understanding how these fees work is essential for sellers to make smart decisions and optimize their logistics…

Imagine shopping without lifting a finger.  Amazon voice-activated shopping makes this a reality by letting you buy things using just your voice. It’s like having a personal assistant who can find products, place orders, and even suggest items based on what you like.  This technology uses AI to make shopping easier and more personalized than…

Did you know that during the holiday season, Amazon typically sees a significant surge in orders, with millions of products shipped globally each day?  As an Amazon seller, understanding and using the Amazon seller calendar can propel your business to new heights.  This guide will provide you with actionable insights and timelines to optimize your…

The process of selling on Amazon can be rewarding, but it can also be challenging.  One common problem faced by sellers is ensuring that their products meet Amazon’s strict standards for quality and packaging. This is where Amazon FBA Inspection comes in as the solution.  By conducting thorough product inspections before shipping products to Amazon’s…

Amazon Product Insert Cards are an extremely powerful tool for sellers to connect with customers, build brand loyalty, and drive valuable actions like reviews and social media engagement.  By including a well-designed Amazon Product insert card design in your product packaging, you can elevate the unboxing experience, share your brand story, and incentivize repeat purchases. …

Amazon Sellers often sell products to customers from various countries and deal with multiple currencies. Now, managing these transactions without a tool like Amazon Currency can be a time-consuming task. Especially, when it comes to currency conversions and reconciling accounts. This is where Amazon’s Currency Converter comes into play.  This powerful tool is designed to…

Are you tired of the same old get-rich-quick schemes and looking for a legitimate way to boost your income? Flipping Home Depot Return Pallets is one of the more viable methods out there. These pallets, filled with customer returns, shelf pulls, and excess inventory, offer a goldmine of opportunity for savvy entrepreneurs. You can make…

Imagine you have a lot of stock, but as time goes by some of the items remain unsold incurring storage fees which in turn negatively affect your profit margin.  On a positive note, easy fixes to this problem can be found.  By implementing some effective inventory management techniques, you will be able to deal with…

Did you know that the Direct-to-Consumer (D2C) e-commerce market in India is all set to experience impressive growth?  The Mordor Intelligence expects to see a CAGR of 34.5% rise from 2022 to 2027.  This essentially means that there will be immense opportunity in the e-commerce space in India and taking a slice of the growing…

Reselling can be an excellent side hustle or even a full-time venture if you know where to buy the best products at affordable prices. While you could source quality products from retail stores like Walmart, your profit margins can still take a hit. However, wise resellers have found a way to have their cake and…

In the world of Amazon marketing, two strategies often come to mind: Amazon PPC vs Amazon SEO. While they serve similar purposes, they differ in their approach and benefits.  Amazon SEO is a free, long-term growth strategy that involves optimizing product listings to improve organic rankings. On the other hand, Amazon PPC is a paid…

Although Amazon Advertising, be it PPC or DSP, is crucial to your success as a seller or a brand, it can be complex and daunting even for veterans. Therefore, your best bet is to partner with an expert who knows their stuff. Of course, hunting for said expert on Google or LinkedIn may not be…

Flipping or reselling goods can be incredibly profitable, but sourcing products at wholesale or below wholesale prices is often a significant challenge.  Target Return Pallets provide an effective solution to this problem.  These pallets contain customer-returned items from Target stores, available at a fraction of their original cost. By purchasing these target return pallets, resellers…

With millions of products and sellers, it can be extremely challenging for brands to stand out on Amazon. Especially, if they sell the same product! Fortunately, the ecommerce giant has an Amazon Brand Story feature, a powerful marketing tool, that can help sellers create engaging and informative content on their product details page.  The Amazon…

Private label brands have emerged as a powerful tool for major retailers to differentiate themselves, offer value to customers, and drive profitability.  Walmart, one of the world’s largest retailers, has been at the forefront of this trend with its extensive range of private label products.  From groceries to apparel, health and beauty to kitchen essentials,…

Amazon’s generative AI tool is a game-changer, offering sellers a new and innovative way to create product listings. This tool uses large language models to generate high-quality content based on a brief description or a few keywords provided by the seller.  Statistics show that effective product listings are crucial for success on Amazon. For instance,…

Imagine investing thousands of dollars in Amazon Sponsored Product ads, eagerly expecting increased visibility and sales for your products, only to find your ads hidden in obscurity, failing to reach your target audience. This scenario is all too familiar for sellers who ignore the critical aspect of search term optimization in their ad campaigns.  Without…