Grow a winning brand with SellerApp!

SellerApp believes in empowering Amazon sellers of all sizes with powerful data analytics and tools to master and ace their seller game. Presenting – the SellerApp Freemium plan! Take a look at everything we have on offer for you and we can guarantee no other Amazon seller platform gets as good as this.  So what…

As advertising campaigns are scaling success more and more, using seed keywords has become more prevalent than before.  So including low-volume keywords and long-tail keywords has been imperative to effectively optimize your ad spend and boost your conversions.  In this blog post, let’s see why we need long-tail keywords and how you can improve your…

We are aware that Amazon is one of the largest e-commerce retailers out there but what most of us don’t know is that it is a search engine and is subject to most algorithm rules just like Bing & Google subscribe to. Hence, it is important to know how to perform keyword research for Amazon…

It’s a widely acknowledged truth that six out of 10 Amazon sellers find themselves grappling with the intricacies of Amazon Sponsored Products Campaigns. While setting up a campaign is a breeze, the real challenge lies in fine-tuning and optimizing it with each iteration to enhance visibility, efficiency, and overall performance on the platform. Unfortunately, many…

Amazon SEO is more than the fuel that helps you run the race. It’s the GPS that guides your products to the right customers. Think of Amazon as both a marketplace and a search engine. Every time someone types in what they’re looking for, Amazon’s algorithm quickly decides which products to show first, and the…

Running ads on Amazon would be way easier if you knew how exactly how Amazon SEM works. The whole Amazon Search Engine Marketing (SEM) is an ecosystem designed solely for e-sellers trying to make sales from their products that addresses the pain points of their consumers.   Amazon SEM is not just designed to save your…

Easter is not far, and Easter sales always bring a noticeable shift in shopper behavior. Search activity usually starts picking up about two weeks before the holiday and builds quickly during the final stretch, roughly from March 29 to April 5, 2026, leading up to Easter Sunday.  During this period, shoppers begin actively looking for…

The GTIN exemption on Amazon lets you list products without buying expensive UPC barcodes, but most sellers don’t know it exists. Let’s take a step back and assume that you’ve done everything right for your brand. Your private label product samples arrived last week, and they’re better than you imagined. The photos came back from…

The Amazon Prime badge is one of the most important elements on your Amazon product listing. We don’t make the rules, but, hey, the numbers don’t lie.  In the last 7 years, we’ve noticed this with a brand that partnered with us. Products with the Prime badge convert at 74% among Prime members, compared to…

Amazon URL structure is one of those things that doesn’t make it onto the agenda until something breaks. And when it does, it usually breaks quietly. You’re sitting in a post-campaign review watching three different reports tell three different stories about the same sales period. The ads console shows one ROAS. Amazon Attribution shows another.…